![]() ![]() Kemi Bandenoch won the best coverage overall, with each Tory paper tending to report positively on her campaign. ![]() The analysis also found that the Mail waged the most partisan campaign out of the Tory papers, with 89% of the paper’s references to Truss appearing to put her in a positive light, while only 10% of references to Sunak appeared to be positive. The research is based on a review of every article about the Conservative leadership race across the period July 7th to July 20 th. Now new research carried out by campaign group Hacked Off, which analysed hundreds of articles published in Conservative Party-supporting newspapers, shows the sheer scale of press bias in the Tory leadership election.Īlthough the Tory press was divided, the research found that Penny Mordaunt’s campaign faced an extraordinary onslaught of hostile coverage across the press, ‘with the Mail leading the way with a total of 36 articles found to be critical of the candidate for PM over the 2 weeks Tory MPs were voting – and only 1 found to be positive’. All of that changed however, as the race progressed and the right-wing press launched ferocious attacks on her opponents, tilting the odds in her favour. When the Tory leadership election began, Liz Truss was far from the clear-favourite to replace Boris Johnson as prime minister.
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